The bartender will do a quick visual match of the photo on their screen with the customer in front of them, and then proceed with the sale. When an enrolled customer who is of age hovers their palm over an Amazon One device, the bartender will see a “21+” message along with the customer-uploaded selfie on the screen. How does the bartender know a customer is of legal drinking age? In Coors Field, Amazon One kiosks are available at the SandLot Brewery, the first brewery inside a Major League Ballpark, and Silver Bullet Bar, a full-service bar specializing in local and national craft beers. Customers not yet enrolled in Amazon One can preenroll online or at the enrollment kiosks wherever Amazon One is available. Once signed up for age verification, customers will no longer need to produce an ID when purchasing alcoholic beverages at participating outlets. Amazon One does not store customers’ government-issued IDs, which are verified by an ISO 27001–certified identity verification provider (ISO 27001 is an international standard for information security).

How does the Amazon One age verification feature work?Ĭustomers already enrolled in Amazon One can take advantage of the age verification feature by visiting and uploading a photo of the front and back of their government-issued ID, such as their driver’s license, and a selfie. Senior Director, Food Service Operations and Development, Colorado Rockies

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